The Village of Shorewood 2021-2023 Strategic Plan
The plan consists of four strategic priorities - the issues of greatest importance to the Village over the next three years. Associated with each priority is a set of desired outcomes, key outcome indicators, and performance targets, describing expected results and how the results will be measured. The plan also includes strategic initiatives that will be undertaken to acheive the targeted outcomes.
OUR VISION
The Village of Shorewood is a distinctive and economically vibrant community where families and businesses thrive. We offer a welcoming environment, a mix of recreational and cultural amenities that create a place we are all proud to call "Home".
OUR MISSION
The Village of Shorewood's Mission is to deliver essential services that create a safe, sustainable, high quality community. This is accomplished through the efforts of a responsive, forward-looking, and dedicated workforce.
OUR VALUES
COMMUNITY FIRST COMMITMENT TO EXCELLENCE
We work on behalf of community We serve the community with the highest
interests, not individual interests degree of professionalism
HONEST AND OPEN STEWARDS OF THE PUBLIC TRUST
We are honest and open in our We maintain the public's trust through
service to the public reliable, transparent service
SKILLED AND COMPETENT WORKFORCE
We are committed to maintaining a
highly trained, committed workforce
STRATEGIC PLANNING PROCESS
Strategic planning is a process that helps leaders examine the current state of the organization, determine a desired future state, establish priorities, and define a set of actions to achieve specific outcomes. The process followed by the Village of Shorewood was designed to answer four key questions: (1) Where are we now? (2) Where are we going? (3) How will we get there? (4) What will we do? The process is divided into a development phase and an implementation phase. The full process is depicted below.

Cover and Table of Contents
Executive Summary
Strategic Plan Summary 2021-2023
Vision, Mission, Values
Strategic Planning Process
Reviewing the Environment, SWOT
Strategic Issues and Challenges
Defining Priorities, Outcomes, Targets
Implementing the Vision: Strategic Initiatives
Strategic Planning Participants
Appendix I: SWOT Analysis
Appendix II: Community Survey Results
Appendix III: Environmental Scan
Appendix IV: Focus Group Summary
Resolution 21R-1009 Adopting the 2021-2023 Strategic Plan